30 Jan '17, 5pm

What it's like working on a golf shoe with Tiger Woods

What it's like working on a golf shoe with Tiger Woods

Ever wondered what it was like to work with Tiger Woods? Tobie Hatfield, Nike Golf’s senior director of athlete innovation, discuessed working with Woods in the new Nike TW ’17 golf shoe in a recent Nike release . Related: Tiger Woods to debut new Nike golf shoe at Hero World Challenge Here are some highlights: How is working with Tiger unique? The thing about Tiger is he actually wants to learn the language of footwear design. He wants to use that same language because he knows that helps the design and development process. I can talk to him like I’m talking to another designer. I really like that about him and appreciate it because he wants to understand. How was working on this shoe different than the previous shoes you’ve done with Tiger? When I first started with him in the TW ‘13 he really wanted to start completely over with his shoes. He didn’t want the same spike ...

Full article: http://golfweek.com/2017/01/30/tiger-woods-tw-17-shoe/

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