29 Mar '12, 10am

Golf Channel follows best year with most-watched quarter in history

ORLANDO, Fla. -- Coming off its best year ever, Golf Channel's momentum continues in the new year with the network reporting its most-watched quarter in the network's 17-year history, reaching more than 25 million unique viewers from January through March, according to data released by Nielsen Research. "We're off to a tremendous start building on the momentum from last year," said Golf Channel President Mike McCarley, having recently celebrated 2011 as the most-watched year in Golf Channel history. "With compelling storylines on the golf course, quality programs and seemingly new ratings milestones every week, our strategy to feature more live and event programming is working, and the best is yet to come." Some of Golf Channel's viewership milestones during the early part of 2012 include: PGA TOUR Ratings Remain Strong: PGA TOUR ratings are up 16 percent year over year an...

Full article: http://www.worldgolf.com/newswire/browse/70972-Golf-Chann...

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