29 May '14, 3pm

@TaylorMadeTour Performance Centre at True Fit Golf

TAYLORMADE is proud to announce the opening of a TaylorMade Performance Centre at True Fit Golf in Warrington, Cheshire, following the official launch with staff professional Robert Rock . Over one hundred golfers attended the launch event, with Everton and England International and adidas ambassador Phil Jagielka also amongst the crowd. Whilst at the centre, Rock emphasised the importance of custom fitting, drawing on his experiences on Tour to educate the guests. TaylorMade's Sean Brady (Head of Taylormade Brand Experience, EMEA) and Liam McDougall (TaylorMade Performance Lab & Centre Manager, EMEA) were also in attendance on the day, to answer technical questions about the current range of TaylorMade products. Speaking at the event, McDougall said: "The True Fit Golf Centre is already a fantastic facility and has the potential to be one of the best Performance Centres i...

Full article: http://www.golfmagic.com/equipment-news/rock-opens-taylor...

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